GMA7 most ‘trusted’ media source
GMA7 continues to receive the most trusted media source in Pahayag Quarter 1 (PQ1-23) survey getting a 48% rating, released last 23 March. This is followed by CNN Philippines (43%), and Philippine Daily Inquirer (38%), which entered the top 3.
ABS-CBN Online (37%), Manila Bulletin (36%), Philippine Star (36%), and TV5/InterAksyon (33%) also received above thirty percent (30%) ratings. Most news outlets maintained a stable rating except CNN Philippines, which has a 3% decline compared to Pahayag 2022 End of the Year (P-EOY 2022).
Meanwhile, Social Media and streaming platforms remain the most used daily news source of five in 10 Filipinos due to its mobile format. As to the frequency of engaging in media-related activities, Print received 78%, TV got 77%, and radio received 61%.
While most maintain a stable rating, there is a 3% decline in TV as a daily news source compared to P-EOY 2022.
Facebook and YouTube are still the most used media platforms for the daily news in the Philippines, followed by Netflix (71%), Instagram (71), and TikTok (71%), which all tied for third place.
PQ1-23 is an independent and non-commissioned survey conducted by PUBLiCUS Asia Inc. between 2-6 March 2023. It is a nationwide purposive sampling survey comprised of 1,500 respondents randomly drawn from the market research panel of over 200,000 Filipinos maintained by the Singapore office of PureSpectrum, a US-based panel marketplace with a multinational presence.
The sample was restricted to registered Filipino voters. Samples provided by PureSpectrum are not affiliated with any bias or political party.
