IN its commitment to support and honor the local film industry through the annual Metro Manila Film Festival (MMFF), the Metropolitan Manila Development Authority (MMDA) inaugurated the MMFF Auditorium, which serves as a venue for the celebration and promotion of Filipino artistic talents and creativity.

MMDA Acting Chairman and concurrent MMFF Over-all Chairman Atty. Don Artes said the agency is strongly committed to providing utmost support to the plans and programs of the MMFF for the benefit of the movie and entertainment industry.

“This is a milestone for the MMFF, a fitting tribute to its almost five-decade success which greatly contributes to Philippine cinema, producing films that have been recognized not just in our country but also internationally,” said Artes.

The MMFF Auditorium, located on the 5th floor of the new MMDA Head Office in Pasig City, is designed like a usual movie house with a big screen and 152 comfortable theater seats.

This facility will be the venue for the various events of the film festival.

“Through the MMFF Auditorium, we aim to honor the invaluable contributions of Filipino filmmakers and recognize the significance of Philippine cinema in the overall cultural developmental effort for the country,” Artes added.

MMFF Stars, including Christopher De Leon, Dingdong Dantes, Piolo Pascual, Derek Ramsey, Alden Richards, Eugene Dominguez, Enchong Dee, Alessandra de Rossi, Kylie Versoza, Christian Bables, among others, graced the event.

Pasig City Mayor Vico Sotto congratulated the MMDA for the establishment of the MMDA Auditorium as recognition of MMDA’s contribution in the successes of the Philippine cinema industry.

AUTHOR PROFILE

Edd Reyes