PH named Destination of Year, most desirable country

November 20, 2023 Cristina Lee-Pisco 129 views

THE Philippines was again chosen as Destination of the Year during the 9th TripZilla awards as well as the 4th most desirable country for adventure.

Tourism Secretary Christina Garcia Frasco said that these awards affirm the Philippines’ standing as a top-of-mind destination among all travelers.

“We are grateful for the global affirmation given to the extensive work that has been done to develop and promote our country.

These recognitions underscore the Philippines’ stunning landscapes, vibrant culture and Filipinos’ brand of service excellence that makes for an enhanced Philippine tourism experience under the Marcos Administration,” Frasco said after the back-to-back accolades received from TripZilla and Wanderlust magazine.

Leading digital travel company in Southeast Asia, TripZilla, on Nov. 10 named the Philippines as the Destination of the Year in its 9th TripZilla awards.
TripZilla cited the Philippines not only for its popular tourist attractions but also for its under-the-radar tourist offerings fit for all travel preferences.

The wide range of tourist offerings keeps visitors coming back again to the country, Tripzilla said.

The Tourism Promotions Board (TPB), an attached agency of the DOT in charge of marketing and promotions, also won the Sustainability Leader of the Year for Asia from the same award-giving body.

Last Nov. 7, Wanderlust magazine regarded the Philippines as the 4th Most Desirable Country for Adventure in its 22nd Wanderlust Reader Travel Awards.

Also on the Most Desirable Country list were Jordan (1st), Peru (2nd), the United States of America (3rd) and India (5th).

The Philippines has bested tourist-favorites Australia (6th), New Zealand (7th), Saudi Arabia (8th), South Africa (9th) and Chile (10th).

With the latest recognition given to the Philippines, the Department of Tourism (DOT) is optimistic the continuous efforts of the agency to provide better tourist offerings will rake in more gains for the tourism industry.