Cebu Pacific

CEB joins coastal cleanup drive

September 19, 2023 Jun I. Legaspi 165 views

CEBU Pacific (CEB) took part in the 37th International Coastal Cleanup (ICC) last September 16, 2023.

The ICC, organized by the nonprofit organization Ocean Conservancy, is the world’s largest volunteer effort for ocean’s health.

This year, the Department of Environment and Natural Resources (DENR) said 35,000 Filipinos came together to clean up coastal areas across the country.

CEB contributed to this effort by mobilizing volunteers who worked with government agencies, private sector entities, academe and civil society groups to collect and document waste at the Manila Baywalk Dolomite Beach.

“At Cebu Pacific, we go the extra mile–not just in the services we provide, but also in the initiatives we support.

Our participation in the International Coastal Cleanup shows our enduring commitment to foster a culture of volunteerism among our employees and support larger efforts towards a cleaner and healthier environment,” said Felix Lopez, Cebu Pacific’s Chief Human Resources Officer.

CEB’s participation in this year’s ICC aligns with its broader corporate social responsibility (CSR) pillars, which emphasizes environmental stewardship.

By taking an active role in events like the ICC, CEB upholds its commitment to promote sustainable tourism and support nation-building efforts for every Juan.