ABS-CBN, Vice Ganda still trusted by Filipinos based on Reader’s Digest Trusted Brands 2021
FILIPINOS continue to trust ABS-CBN and Vice Ganda with the two receiving a Gold Award and a Most Trusted Entertainment/Variety Presenter award, respectively at the Reader’s Digest Trusted Brands Awards 2021.
At the virtual awarding held on Friday (July 30), ABS-CBN said it is grateful to Kapamilyas who continue to show their love and support to the company.
“This achievement is testament to our solid commitment to serve our Kapamilyas with compelling and exciting content regardless of which platform ABS-CBN may be viewed,” ABS-CBN head of Trade Marketing and Partnerships Aine Unson said.
Meanwhile, “It’s Showtime” and “Everybody, Sing!” host Vice Ganda continues to win the hearts of the ‘madlang pipol’.
“This award will always inspire me to continue making the people around the world, most especially the Filipino, happy,” Vice said as the winner of the same category for three years straight.
According to the Reader’s Digest Trusted Brands website, ABS-CBN is an organization that values excellence and innovation.
The Reader’s Digest Trusted Brand Awards is based on a commissioned survey participated by thousands of Filipinos who vote for companies and personalities in terms of trustworthiness, credibility, quality, value, understanding of consumer needs, innovation, and social responsibility. It started in 1998 and continues to determine the factors that make consumers trust brands.
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